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Thank you for visiting The Review Shop’s highly detailed product review specially prepared for the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV from a very well known UK retailer John Lewis. Over here at The Review Shop, we are very proud to offer only the most thorough, detailed and in our opinion the best Televisions reviews you can find on the web, so all you will need to do is go away and make that purchase decision with all the information in hand!
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Just before we jump straight into the deep end of our Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV review, we thought you might like to have a quick read of how the seller, John Lewis chooses to describe this item in the description: The A1 is a stunning step forward in home entertainment. An astonishingly thin OLED panel, pin-sharp 4K UHD resolution, and a glorious HDR colour-scape combine for a simply awe-inspiring picture, boosted by Sony’s TRILUMINOS display. A genuine innovation, Sony’s Acousic Surface technology uses the screen itself as the speaker to achieve perfect unity between sound and vision. Sony’s suite of Smart features on the Android platform opens up a wealth of extraordinary online content, and its One Slate design assures a ‘floating’ look that allows you to bask, distraction-free, in the splendour of this amazing-looking and remarkable-sounding screen. Impeccable 4K OLED Screen At the forefront of modern audio-visual technology, the Organic LED display has broken new ground in picture detail. Unlike regular LED screens, this doesn’t have a backlight, meaning that each pixel is self-illuminating. This allows every speck of light to control its own luminescence for true depth and colour gradation. So, you’ll experience blacker blacks, whiter whites, and a more lustrous display. With 8 million of these pixels, this 4K OLED set is a majesty to behold, achieving impeccable deep blacks, dark shadows and scintillating colours, all within a blur-free image that looks just as stunning from any angle. Game-changing OLED HDR Sony are one of the forerunners of colour-boosting High Dynamic Range (HDR). As members of the UHD Alliance, they’ve delivered top-shelf HDR with a staggering 14-bit colour depth. This means that there are over a billion individual colours to deepen your view and show shades you’ve never seen in home entertainment before. Usually, studios are forced to dilute the colour of their shows and films to fit on our TVs. Now, HDR screens like the A1 can channel content from studio-to-living room with the same precision and utterly otherworldly hues. Super Bit Mapping™ technology delivers up to 64 times more levels of colour for beautifully smooth tone gradation (based on an 8 bit signal capable of 256 levels of colour and a 14 bit signal capable of 16,384 levels of colour). With such exceptional HDR, this model almost matches real-life, bringing you closer to your shows than ever before. Rich, Ravishing 4K To respond to screens getting bigger, brands have packed their screens with more pixels. This 77” screen has four times the number of pixels than 1080p HD TVs, delivering stunning realism, natural motion and incredible detail. Up-Scaling 4K X-Reality PRO Enhance everything you watch on your Sony Bravia TV with 4K X-Reality PRO and the X1 Extreme 4K HDR processor. Thanks to these unique technologies from Sony, you can get closer to reality. After analysing each pixel and comparing patterns, the system restores detail lost in compression and transmission. The system also reduces noise and reproduces optimum contrast, colour and sharpness. The result is that you experience stunning picture quality with better clarity, for anything you watch. The X1 Extreme Processor drives the detail of a stunning 4K HDR picture. It has 40% more real-time image processing than the renowned X1, for a sensational level of clarity, and a realism that will take your breath away. Delightful TRILUMINOS Display Sony’s TRILUMINOS Display Technology expands the range of colours of that you see on more conventional LED displays, injecting images with more lustre. The eye-popping picture is treated with deeper reds, more natural greens and sharper blues, giving your shows and films a richer palate. Combined with image-deepening HDR, this tech will make your viewing simply extraordinary. Acoustic Surface A genuine innovation in home entertainment, the A1 completely re-imagines the delivery of sound. Four specially-designed actuators in the back panel utilise the entire screen as an acoustic surface. The screen is the speaker. This means sounds emanate accurately from their point of origin within the image, while the lack of speaker tech cuts down on bulk within the frame, enabling the sleekest, most minimal design. An integrated subwoofer hidden in the back panel delivers powerful bass for stimulating realism. This radical redesign of TV audio achieves stunning sound quality, perfectly harmonising sound and visuals. Super-Smart Android Your Smart TV has just got smarter with Android. Developed by Google, you’ll be able to enjoy seamless entertainment, intelligent search and the latest apps from the likes of Google Play, Netflix, Amazon Prime and Youtube. All the personalisation, intelligence and entertainment of your Smartphone or tablet can be easily viewed on the Sony TV too, taking your viewing experience to the next level. Enjoy built-in Chromecast, letting you beam content from your smartphone straight to the big screen, Voice Search and the hundreds of apps. This latest version has been refined for even easier, intuitive interaction with your favourite content, and allows you to expand app storage space onto a USB device (sold separately).* Youview Catch-Up In addition to a wealth of online entertainment, this set comes with built-in YouView. The seven day scroll back TV guide brings together catch up TV from across BBC iPlayer, ITV Hub, 4oD and Demand 5**. You can also enjoy over 70 live TV channels and radio stations for free, such as BBC 1 & 2, ITV, Channel 4, E4, Channel 5, 5 USA, ITV 2 and Dave. One Slate Design The A1 is as beautifully designed as its picture’s stunning visuals. One Slate design means image without distraction. A ‘stand-less’ body and the lack of conventional speakers means nothing distracts you from the amazing on-screen visuals, while a super-slim bezel maximises the viewing area, and cables are neatly hidden from view in the back cover. The result is a screen that appears to ‘float’, leaving only the magnificence of the picture. Perfect partners With TVs getting slimmer and built-in speakers getting smaller, choosing the right sound system is more important than ever. Soundbars enhance your TV’s sound quality and add that extra audio punch to all your movies, games and TV programmes. More affordable and easier to set up than a full size speaker system, they don’t compromise on quality either. Take a look at our full range of soundbars. Don’t forget… If you want to connect your TV to a blu-ray player, games console, soundbar or soundbase then you’ll need a HDMI cable. View our collection of cables & connections And if you’re looking to elevate your viewing experience with cable management, then why not take a look at our wall mounts and TV stands . *Use of this TV requires consent to Google Terms of Service and Privacy Policy. Simulated UI. Applications availability varies by country and device. **User interface may differ. Limited ITV content in Scotland and NI. Suitable coverage, broadland speed and aerial required. Terms and conditions apply. Google Play Special Offer: Terms and conditions apply. Open to participants in UK only until December 31, 2018. Requires Google account. Spider-Man: Homecoming will be available to redeem from 3/11/17. See sony.co.uk for full terms and conditions. Sony and their logos are registered trademarks or trademarks of the Sony Corporation. All other logos are trademarks of their respective owners. © 2017 Columbia Pictures Industries, Inc. and LSC Film Corporation. All Rights Reserved. | MARVEL and all related character names: © & ™ 2017 MARVEL. Please note: A Smart TV is a platform that can run 3rd party Apps. 3rd party content providers may remove Apps from the Smart TV platform or stop supporting them at any time, and we cannot guarantee an App’s availability. When new Smart TV products are launched, there may also be a delay before certain Apps become available. Availability of Apps is not included within the terms of the manufacturer’s warranty, or the John Lewis 2-year Guarantee for audio visual products, or the 5-year Guarantee for TVs. Delivery information: If you buy a sound bar or DVD/Blu-ray player along with this TV, please note that they’ll be delivered separately.. As you will have undoubtedly come to expect of products from John Lewis, you can certainly rely on the fact that you will be getting a high quality product, that will offer a very decent shelf life, why not visit John Lewis’s website for details of their own product warranty, these are usually offered with all of their wide range of items available to buy online.
Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV detailed review
We have a rigid process in place for all of our reviews and we always make sure that we search the web to find the lowest possible price for items like the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV, what that means is that we are saving you lots of time, so you don’t need to be searching around the internet for the best deal. Our research found the best online price available for the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV was the insanely low 9999, and the online retailer that offers this bargain price was the infamous John Lewis, this also means that you buy it confidently in the knowledge that you are getting a fantastic product from perhaps the best known online retailer that the UK has to offer.
Getting started with our top to bottom product review for the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV, which can be identified by John Lewis’s following unique code 237154366. This individual product is suited to a massive range of consumers, and as part of our patented product trial, we can confirm a very high performance against all of our Televisions tests. If you’re checking this review out from a location outside of the United Kingdom then you will need to know the European article number, a unique identifying number which is sometimes called the EAN, for this item it is 22226988191. Why not use this unique number to look up product ratings in your local area to ensure it is compatible before you purchase it.
Of course, with so many customer reviews readily available for this item, we recognise that you came to us because you wanted to hear an expert opinion in the category of Televisions, so before you make up your mind and commit to purchasing this item, have a read of the following information. In addition to some of our helpful opinions given in this product review, we thought it might be useful to collate some some real world user reviews from different areas in the UK. We are thrilled to let you know that we found a massive 389 reviews for the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV and out of a wide range of people that bought the item and tested it out for themselves, the average rating was a hugely impressive 8 out of 10.
Buying tips for the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV
The first tip and probably the most important one is to make sure you visit The Review Shop’s in depth product review and other reviews which can be accessed on the button above. Our staff go to extreme lengths to check that these products are tested against our stringent criteria, which means the consumer can rest safely in the knowledge that they will be purchasing just what is described by the seller.
Secondly, once you’ve browsed and made your initial impressions from the detailed tests, why not scroll up and click the see full review button to check out the rating that buyers with similar wants and needs have assigned to the product. It’s worth noting that you will not always get a true reflection of the product from peer reviews, there are some good ones out there but also some rubbish or unfair ones, so always consume them with that in mind.
Summary review of the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV
Following quite a few hours and 168 Televisions reviews undertaken by The Review Shop over the last few months, we really enjoyed getting to test and live with the Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV. In actual fact, this could well be one of our favourite products to come from John Lewis in recent times, and that is even more impressive when you consider that we have tested over 13 of their products over the last few months! If you are not convinced already that this is the right bit of kit to suit your needs, then we recommend the ‘See all reviews’ button at the top of the page to get a bit of validation from some like minded buyers and once you have seen first hand some of the best features of this product, we think you will be pretty keen to visit John Lewis’s website and order it before they run out of stock.
Whilst we are nearly finished with our Sony Bravia KD77A1 OLED HDR 4K Ultra HD Smart Android TV review, we thought we would take this opportunity to ask for a bit of help in spreading the word by sharing our reviews, especially if you find them useful. You can do this on Facebook or the old fashioned way, word of mouth, by telling your friends and family. Maybe you have not yet found the review you were looking for, if that is the case then please contact us via the contact page or on social media. You can send us a request to review other products, we try to get lots of different products to test, especially ones that are missing from our website. As well as a written review of this great product, we have searched Youtube for the most relevant video on this item which is included below:
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